Evo-Mobil -Think Outside the Box
What you see here is a product of ingenuity aimed at blending the past with the present-future. Ora-ïto didn’t design another concept car, but rather a genetic transformation. After more than 3 years of collaboration with Citroën, he has come up with a future car that reunites more than 400 years of history, a reflection on the evolution of mobility and the legendary know-how of Citroën. No one can describe Evo-Mobil better Ora-ïto himself, you can read his description below.
The genetic transformation is a fact resulting from errors of copies during the cellular division. When they are caused by interventions, they become extremely rare. The monumental sculpture created by Ora-ïto is the crossing of two typologies, a machine of the past and a current car, a subtle historic and sociological testimony on the functional mobility of the XVI th century mixed to the modern world.
On the edge of the hypothesis and the contemporary art, this hybrid object is based on the fulfillment of child’s dream with an obvious commitment for the ecology. In the vocabulary of Ora-ïto, we find a real assertion expressing and realizing the imagination.
This creation becomes by definition a vision in opposition with the aggressive universe of the car industry. Inspired by the first Citroën car and based on his designer’s competences, Ora-ïto wonders about the ergonomics of the interior of the first mobile module. He has worked on the codes, the DNA and the philosophy of this industry to modernize it with the possibilities and the existing technologies. Associated to the research and innovation department of the dynastic Citroën, he has developed a surprising and unexpected sculpture joining all the parameters and the technologies appropriate for the universe car manufacturers, partner of the international fair of con-temporary art of Paris (FIAC).
Designer : Ora-ïto
